To maximize the visibility and engagement of your clothing brand on Instagram, you can use a mix of popular, medium-sized, and niche-specific hashtags. Here are some recommendations based on the sources provided:

Popular Fashion Hashtags

These hashtags have a large following and can help you reach a broader audience:

• Fashion (1.2B posts)125

• Style (683.5M posts)125

• OOTD (Outfit of the Day)25

• FashionBlogger (147,676,162 posts)45

• Fashionista (124,474,665 posts)45

• StreetStyle (95,411,109 posts)45

Clothing-Specific Hashtags

These are more targeted to the clothing industry:

• Clothing (57.1M posts)14

• Apparel (19.9M posts)14

• Clothes (63.6M posts)14

• Tshirt (55.6M posts)14

• Hoodies (10.4M posts)14

• Clothingline (7.9M posts)14

Niche and Seasonal Hashtags

Using these can help you target specific audiences and trends:

• Streetwear (68.9M posts)124

• MensFashion, #WomensFashion, #UnisexFashion2

• CasualWear, #FormalWear, #EveningWear2

• SummerFashion, #WinterFashion, #SpringFashion, #AutumnStyle2

• Activewear, #Sportswear, #GymOutfit24

• SustainableFashion, #EcoFashion, #EthicalFashion2

Medium-Sized and Niche Hashtags

These can provide a good balance between reach and competition:

• Shirts (7,280,272 posts)4

• Sportswear (5,991,485 posts)4

• Tshirtdesign (5,670,997 posts)4

• Gymwear (4,507,774 posts)4

• Tracksuit (1,857,015 posts)4

• BohoFashion, #MinimalFashion, #PreppyStyle, #GothicFashion2

Additional Tips

• Mix high-competition hashtags with lower-competition ones to balance reach and engagement.
• Use seasonal and trending hashtags to stay relevant.
• Create a unique hashtag for your brand to build a community and encourage user-generated content.
• Avoid banned or overly competitive hashtags that may not provide the desired engagement1.

By combining these different types of hashtags, you can create a robust strategy to grow your clothing brand's presence on Instagram.