How often does Netflix add new titles to their streaming collection?

Netflix adds new titles to their streaming collection with a significant frequency. Here are some key points to illustrate this:

Release Frequency

• Netflix releases new original titles almost every week. In 2024, for example, they added around 13 new Netflix Originals (or seasons) every week4.

Monthly and Annual Releases

• In 2024, Netflix released a total of 589 new original titles, which is slightly up from the 568 titles released in 2023 but lower than the 749 titles released in 20224.
• Each month, Netflix introduces a substantial number of new movies, series, and other content. For instance, in January 2025 alone, multiple new titles are scheduled to be released, including series, films, and live sports entertainment5.

Release Timing

• New Netflix original shows and movies typically premiere at midnight Pacific Time (12 am PT), which corresponds to different times in other regions3.

Overall, Netflix maintains a consistent and robust schedule of adding new content to their platform, ensuring a steady stream of fresh titles for their subscribers.