How many total active Gmail users are there in Kenya?
To estimate the number of active Gmail users in Kenya, we need to consider the overall internet penetration and the specific Gmail usage rates in the country.
As of January 2024, Kenya had 22.71 million internet users, which accounts for 40.8% of the total population3.
While the specific Gmail usage rate for Kenya is not provided in the sources, we can infer from broader regional trends. In Africa, South Africa is the only country with a significant number of Gmail users, but other countries, including those in Eastern Africa like Kenya, generally have lower Gmail adoption rates compared to global averages12.
However, since the exact Gmail market share for Kenya is not specified, we can use a rough estimate based on regional averages. If we assume a moderate Gmail adoption rate, similar to or slightly lower than the global average, we might consider a rate around 20-30% of internet users, given that many African countries have lower Gmail usage compared to other regions.
Using the higher end of this estimate (30% for simplicity):
[ \text{Active Gmail users in Kenya} = 22.71 \text{ million} \times 0.30 ]
[ \text{Active Gmail users in Kenya} \approx 6.81 \text{ million} ]
Thus, a rough estimate would suggest there are approximately 6.81 million active Gmail users in Kenya, though this is a broad approximation due to the lack of specific data on Gmail usage in the country.