Do exotic car salesmen make more than those in the mainstream market?

Exotic car salesmen often have the potential to earn significantly more than those in the mainstream market due to several factors:

Luxury Market Profitability

The luxury car market tends to generate higher profit margins compared to the mass market. As noted by McKinsey, luxury vehicles, especially those in the higher price bands, have seen increased EBIT margins, with some segments reaching up to 38% in 20212.

Higher Sales Commissions

Luxury car sales typically involve higher-priced vehicles, which can result in higher commissions for sales personnel. For example, a job posting for a luxury automotive sales position in Texas mentions an annual income potential of up to $120,000 or more, significantly higher than the average for mainstream car sales5.

Target Market

Luxury car buyers often include ultra-high-net-worth individuals (UHNWIs), who are willing to spend more on luxury vehicles. This demographic can drive up sales figures and, consequently, the earnings of luxury car salesmen2.

Specific Salary Ranges

In Texas, for instance, while the average annual pay for luxury car sales jobs is around $54,463 to $58,252, top earners can make up to $85,712 or even higher, such as the $120,000 mentioned in some job postings. This is in contrast to mainstream car sales, where salaries are generally lower35.

In summary, exotic car salesmen typically have the potential to earn more than their counterparts in the mainstream market due to the higher profit margins, larger commissions, and the affluent nature of their target market.